Prompting a Fashion Spread: Exploring AI’s Capabilities

Prompting a Fashion Spread

Putting together this fashion spread was an exercise in exploring the potential of Gen-AI and learning its quirks along the way. With enough time and effort, crafting prompts to produce one solid outcome is very doable. Achieving the right mood and style, however, requires another level of finesse. But keeping a character consistent across the series? That’s a whole other challenge—something we’re still working to perfect.

Hallucinations, bias, and incomplete datasets can cause Gen-AI to stumble at times. So this spread became more than just a creative experiment; it doubled as an opportunity to learn more about the tool and practice refining the process. Every image is a step closer to perfecting the balance between creative direction and what the technology can deliver. It’s a reminder that, even in the digital realm, consistency takes work.

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